Investment Advisory

Expert guidance on building wealth through smart, diversified investments tailored to your goals and risk tolerance.

Why Invest?

Saving alone is not enough to build wealth. With inflation averaging 2-3% annually in Singapore, money sitting in a savings account actually loses purchasing power over time. Investing puts your money to work, growing your wealth faster than inflation.

0.05%
Typical savings account interest
2-3%
Average annual inflation
6-8%
Historical equity returns

The Power of Compound Interest

$10,000 invested at 7% annual return grows to approximately $76,000 in 30 years. The same amount in a 0.05% savings account grows to just $10,150. That's a difference of nearly $66,000!

Understanding Your Risk Profile

Before investing, it's crucial to understand your risk tolerance. This determines the right investment mix for you.

Conservative

Priority: Capital preservation with modest growth

Typical allocation: 70-80% bonds, 20-30% equities

Moderate

Priority: Balanced growth with controlled risk

Typical allocation: 40-60% bonds, 40-60% equities

Aggressive

Priority: Maximum growth, higher volatility tolerance

Typical allocation: 10-30% bonds, 70-90% equities

Risk Capacity vs Risk Tolerance

Your risk capacity (financial ability to take losses) and risk tolerance (emotional comfort with volatility) may differ. A good investment strategy considers both factors.

Types of Investments in Singapore

Singapore offers a wide range of investment options suitable for different goals and risk profiles.

Stocks/Equities

Own a piece of companies. Higher risk, higher potential returns.

Bonds

Loan money to governments or companies. Lower risk, steady income.

Unit Trusts

Professionally managed pooled investments. Good for diversification.

ETFs

Trade like stocks, track indices. Low cost, highly diversified.

REITs

Real estate investments without buying property. Regular dividends.

ILPs

Investment-linked insurance. Combines investment with protection.

Unit Trusts Explained

Unit trusts (also called mutual funds) pool money from many investors to buy a diversified portfolio of assets. They're managed by professional fund managers and are a popular choice for investors who prefer hands-off investing.

Types of Unit Trusts

Equity Funds: Invest primarily in stocks
Bond Funds: Invest in fixed-income securities
Balanced Funds: Mix of stocks and bonds
Money Market Funds: Short-term, low-risk instruments
Sector Funds: Focus on specific industries (tech, healthcare)
Geographic Funds: Focus on specific regions (Asia, US, Emerging Markets)

Unit Trust Fees to Know

Fee TypeTypical RangeDescription
Sales Charge0-5%One-time fee when buying
Management Fee0.5-2% p.a.Annual fee for fund management
Trustee Fee0.02-0.1% p.a.Fee for asset custody
Switching Fee0-1%Fee to switch between funds

Exchange-Traded Funds (ETFs)

ETFs are investment funds that trade on stock exchanges like individual stocks. They typically track an index (like the S&P 500 or STI) and offer low-cost, diversified exposure to various markets.

Why ETFs Are Popular

Low Costs: Expense ratios as low as 0.03-0.5%
Diversification: Own hundreds of stocks in one trade
Transparency: Holdings disclosed daily
Flexibility: Trade anytime during market hours

Popular ETFs in Singapore

  • SPDR STI ETF: Tracks Singapore's Straits Times Index
  • Nikko AM STI ETF: Another STI tracker with lower fees
  • Lion-Phillip S-REIT ETF: Singapore REIT exposure
  • ABF Singapore Bond Index Fund: Government bonds

Real Estate Investment Trusts (REITs)

REITs allow you to invest in real estate without buying physical property. They own and manage income-generating properties and are required to distribute at least 90% of taxable income as dividends.

Types of S-REITs

Industrial
Warehouses, logistics, data centers
Retail
Shopping malls, outlets
Office
Commercial buildings
Hospitality
Hotels, serviced residences
Healthcare
Hospitals, nursing homes
Diversified
Mix of property types

Why Singapore REITs Are Attractive

S-REITs offer dividend yields of 4-8% annually, well above bank deposits. They're regulated by MAS, must distribute most income, and provide exposure to quality properties across Asia-Pacific.

Bonds and Fixed Income

Bonds are loans you make to governments or corporations. In return, you receive regular interest payments and your principal back at maturity. They're generally lower risk than stocks but offer lower returns.

Bond Options in Singapore

Singapore Savings Bonds (SSB)

Government-backed, flexible, no capital loss if held to maturity. Maximum $200,000 per person.

Singapore Government Securities (SGS)

Treasury bills and bonds. Risk-free, traded on SGX.

Corporate Bonds

Higher yields but credit risk. Minimum $250,000 for retail investors.

Bond Funds

Pooled bond investments managed by professionals. More accessible entry point.

Investment-Linked Policies (ILPs)

ILPs combine life insurance with investments. Your premiums are used to buy units in investment funds, while providing insurance coverage. They offer flexibility but require understanding of both insurance and investment components.

ILP Considerations

Advantages

  • • Protection + investment in one product
  • • Flexibility to switch funds
  • • Premium holiday options
  • • Potential tax benefits on maturity

Considerations

  • • Higher fees than direct fund investing
  • • Insurance charges reduce investment
  • • Early surrender penalties
  • • Investment risk borne by policyholder

Building Your Investment Strategy

A sound investment strategy is personalized to your goals, timeline, and risk tolerance. Here are key principles for success.

1

Define Your Goals

Are you investing for retirement, children's education, or wealth building? Different goals require different strategies.

2

Determine Time Horizon

Longer time horizons allow for more aggressive investments. Short-term goals need conservative approaches.

3

Diversify

Don't put all eggs in one basket. Spread across asset classes, geographies, and sectors.

4

Stay Consistent

Regular contributions through dollar-cost averaging smooth out market volatility.

5

Review Regularly

Rebalance annually to maintain your target allocation as markets move.

Frequently Asked Questions

How much do I need to start investing?

You can start with as little as $100/month through Regular Savings Plans (RSPs). Robo-advisors typically have minimums of $1-$1,000. Direct stock investing may require more depending on brokerage minimums.

Should I invest my CPF?

CPF OA earns 2.5% guaranteed. Only invest CPF if you're confident of beating this return after fees. Consider that CPF also earns extra interest on the first $60,000. Many experts suggest keeping CPF in the account.

What's the difference between active and passive investing?

Active investing tries to beat the market through stock picking. Passive investing (index funds/ETFs) aims to match market returns at low cost. Research shows passive often outperforms active over long periods.

How do I choose a financial advisor?

Look for licensed representatives who are transparent about fees, understand your goals, and recommend suitable products. Avoid those who push high-commission products without considering your needs.

Ready to Start Investing?

Get personalized investment advice tailored to your goals and risk profile. Our certified advisors will help you build a portfolio that works for you.